Thursday, 6 August 2015

5 Ways to Strategize the Food Product Pricing






                        Thinking about how to price your Food product, but aren’t sure where to start?

Do not attempt to do it until you are 100% confidence on the product strategy. One of the reasons that so many people do wrong pricing is because they fssai consulant did not properly  strategize it out.



Higher value Same pricing:-
Do market research and understand your competitor pricing. With this data in-hand, either develops a product with lot more features and charges more, or develop the same quality product and price it lower.



High Quality higher pricing:-
High price can provide a sense of “high quality” since people have a deep rooted notion that higher the price, better the quality. If you price high, be prepared to deliver what your customer expects to get



Low Quality Lower pricing
Similar to point #2, a lower price can indicate inferior quality. The best way is to charge higher prices by providing more value to your customer.



Perceived value higher pricing
Price of a product is directly proportional to “perceived value”. Food consultants in Bangalore,If you can make you product seem superior to your competitor, you can charge a premium over your competitor.



Higher brand value higher pricing
Price is again proportional to perceived brand value dairy consultant,. If you have a brand value attached to your product, people will more readily pay a higher price for your products or service


Tuesday, 4 August 2015

Do You Need Hire a Food Science/Food Industry Consultant in Chennai

You have an idea for a new food product consultant —your friends think it's great and you have never seen anything like it on the market. You want to manufacture it but have absolutely no idea where to begin!
You have two choices when faced with this daunting task: you can spend hours and hours figuring out how to start a business, how to find a commercial kitchen and what are the local, state and federal regulations. Or, you can hire food industry consultants to help you on the way. It really depends on how much time you have, and how much your time is worth.



The Food Business Tool Kit for Entrepreneurs," a downloadable PDF filled with difficult-to-find technical references and links. The information is all on my site at http://www.foodbuddies.in/

Hiring a consultant to guide you on your path is an easy way to bring your product to market. Consultants have experience with co-packers, sourcing ingredients and modifying formulas to fit manufacturing parameters. Here are a few things you should know about hiring and working with a food science consultant:

Keep it Local: Try to find a consultant or a consulting firm that is close to where you live. Face-to-face meetings, visits to their laboratory/kitchen and group tastings are all great ways to establish a good relationship with the consultant and expedite results.



Be Clear on Budget: Tell your consultant how much you have and how much you can afford to spend. They can figure out the best way to work with your budget, or they may be honest and tell you that they can’t help you without more funding. A moral food scientist will explain the overall costs and big picture expenses that you will have and will want you to have enough to make it through the entire process.



List SpecificDeliverables: Be very specific with your consultant about what you want to achieve. If you have kitchen samples you have made, bring them a supply so they can evaluate the product with you and explain the limitations that may occur down the road. The more specific you are the better the consultant can assist you.



Understand Capabilities: A food scientist is mostly just that, a technical expert. She may not be able to do your marketing, write your business plan or confirm which flavors will sell best on the market. Make sure you understand what your technical consultant can and cannot do.



Bringing a new Food product to market has many challenges—finding a co-packer, making sure all regulations are followed, using the right equipment and understanding manufacturing limitations are all technicalities that a food scientist deals with on a regular basis. Hiring one will not only save you time but long-term money, as well. A foodscientist will make sure you don’t violate any regulations (resulting in fines and recalls and damaged reputation). Basically, don’t try to do this by yourself at home—leave it to the experts!


Creative tips to taking a great food photos - food buddies

It’s all about the light! My best tip for beginners is to become aware of the intensity of the light and how it hits the food Product consultant , and learn to adjust accordingly. Here are some tips for getting started.

  • Take photos under natural light. Do not use your built-in flash. Ever!
  • Move around to find the best light source. Don’t feel confined to taking photos in your kitchen.

  • Try taking photos from multiple angles. Some plates of food look better from above, or from the side, or at a 45-degree angle. Try moving around the plate and taking photos at various angles so you can pick your favorite later.
  • Minimize clutter. If that spoon, napkin or busy background doesn’t add to the photo, it detracts from the photo. Focus on fssai product approval what is most important but don’t zoom in so much that viewers can’t tell what the food is.

Food process Development with nutraceutical consultant

The scale up process can be one of the most challenging stages in the commercialization of a powder product.  Our scale up team is a great resource in your Food product development, processing and manufacturing cycle. Our pilot production facilities assure successful prototype development under fully optimized conditions.  Integrated communication between our pilot plant, trial run staff, and manufacturing teams allow for a clean relay of information.

We begin by reviewing or designing a formula that has the optimum chance for success in the scale up process. We'll check overall product performance parameters such as solubility, flavor profile and ingredient delivery and have them interpreted by our technical team.  Prototypes are then generated in our pilot plant using an experimental approach.  These prototypes help us to monitor your product and make quantitative and qualitative changes in real time.

Using your optimized pilot plant formula, we scale up to plant trial batch sizes.  Meanwhile, we correlate the Food processing consultant data essential for product integrity and efficient run times.  After this stage is complete, you will have a solid foundation to manufacture your new product and get it on the shelf quickly.

Three important Factors Include in Food products

Food Formulation and Application Support


Whether you're looking to develop a new powder or simply needing to perfect your powder's performance, look to IFP's formulation and application support to ensure your product's success.


We have a breadth of expertise in a number of industry segments and our innovative solutions reflect our understanding of food product consultant different powder applications.


Your new powder product is a guaranteed success with our staff's extensive background in formulation, flavor and neutraceutical consultant and delivery systems.